CRSR's fully integrated services include all forms of print design such as corporate identity systems, trade and consumer advertising, travel guides and brochures, product and capability brochures, internal communications materials, direct mail campaigns, newsletters, and annual reports. Branding services and marketing consulting round out the strategic side of our offering. Writing services are provided as an integral part of all print and online communication vehicles. Full service Web design and strategic development are an important component of the firm's creative capabilities. Web services include site analysis and recommendations for existing sites, as well as design of simple to complex sites, including flash multimedia, database development, custom programming and e-commerce. CRSR also specializes in online marketing strategy, such as targeted key phrase development, pay-per-click campaigns, and search engine optimization.
Highlights and features
- Recognized Nationally by the League of Communication Professionals
- Awards from Northeastern Economic Developers Association
- Published in: Graphic Design: USA
- Featured in: Letterheads Gone Digital, by David E. Carter
- Featured in: Creativity 34, by David Carter
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Services
Branding/Marketing Strategy
Report
At CRSR, our strategy team strives to gain complete understanding of your business and marketing objectives first. Then we create a creative plan of action to achieve those goals. This plan is often coupled with a messaging platform to become the foundation for establishing or refreshing a brand. The integrated marketing strategies, messaging and plans we develop take all avenues of communication into consideration – from print collateral, advertising and public relations – through Web development, social media, and marketing. Our experts have the ability to devise a program to fit nearly every budget.
Web Design & Development
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We make it our business to know your business. We will develop your website in a way that better engages your target audience (s) , to accept it as the trusted resource. Traffic will increase and users will return again and again. We are expert at combining visual appeal with intuitively designed user interfaces to create websites that are not only professionally attractive, but deliver a user experience that drives results for your business.
Identity Design
Report
Just as every snowflake is unique, your brand should be distinct from any other. Strong, differentiating messaging and graphics that visually communicate the nature of your overall brand message are our specialty.
We have worked from the ground up to create brand identities for new businesses and organizations. We are also frequently called upon to refresh tired or ineffective visual brand identities of established businesses.
We have worked from the ground up to create brand identities for new businesses and organizations. We are also frequently called upon to refresh tired or ineffective visual brand identities of established businesses.
People
Constance Snyder
President/Art Director
Ms. Snyder's strong foundation of design experience includes a Bachelor's Degree in Graphic Design from Rochester Institute of Technology, as well as continuing educational seminars in marketing, web design and digital technology. The design portfolio of her firm represents a wide spectrum of clients ranging from local and regional businesses to national and international corporations involved in various disciplines including business-to-business, economic development, tourism, healthcare and entertainment-related venues, as well as several non-profit organizations and local government entities.
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Reviews (3)
Anthony Campagiorni
George Kaufman
Omega Institute recently engaged CRSR Designs to help transform our lobby reception area—a registration space that is used by some 14,000 visitors each season. Our budget was modest and our agenda large. We wanted to have every visitor to our lobby have an immediate sense of our mission and our culture. We provided the raw data and goals. CRSR provided the creativity—and carried that creativity through to a completed project that has received great reviews. Best of all, it was delivered on time and within budget.
Tara Collins, Communications Director
CRSR rocks! They “get” what our organization does and help us tell that story through our websites. They worked with us through two redesigns of purecatskills.com and nycwatershed.org just in the last year. Their comments and suggestions were invaluable; I only wish I had taken more of them! We work directly with project manager Lynn Bondar and she is one of the family.
She teaches us to do things ourselves, offers to do things when we’re strapped for time, and provides input and feedback honestly and openly. We respect her judgment because she cares about what we do and she wants us to have the best image/brand/tool/widget out there.
She teaches us to do things ourselves, offers to do things when we’re strapped for time, and provides input and feedback honestly and openly. We respect her judgment because she cares about what we do and she wants us to have the best image/brand/tool/widget out there.