Business Details
39 Years
experience
Your Trusted Branding & Marketing Partner in Modesto
Founded in 1987, MHD Group has established itself as a leader in branding, marketing, and strategic communications with over 30 years of proven experience. Our team of seasoned professionals specializes in integrating branding strategy, graphic and web design, digital media, and public relations to deliver results-driven solutions that elevate brand awareness and ensure customer loyalty. We have earned numerous regional, national, and international awards for excellence in design and marketing, serving clients locally and nationally while maintaining deep roots in the Modesto community. Our approach combines research-driven insights with creative execution to solve visual problems and craft compelling narratives that resonate with target audiences. We prioritize collaborative relationships with clients, offering tailored services including packaging design, social media strategy, website development, and crisis communications planning.Our commitment to quality extends to ongoing support for domain registration, hosting, and content management, ensuring long-term digital success. Through strategic marketing plans, media buys, and rebranding initiatives, we help businesses stand out in competitive markets. Our community involvement spans partnerships with organizations like the Salvation Army, Modesto Symphony, and Boys and Girls Club, reflecting our dedication to positive regional impact. With expertise in political campaigns, trade show design, and video production, we provide comprehensive solutions that align with evolving industry standards. Our mission remains focused on connecting brands with customers through authentic, intentional design and strategic communications.
Services
Branding Strategy
Web Design
Marketing Campaigns
Public Relations
Packaging Design
Social Media Management
Video Production
Crisis Communications
Trade Show Design
Political Campaigns
Details
- Year established: 1987
Highlights and features
- We have over 30 years of experience in branding and marketing with award-winning results.
- Our team provides integrated solutions combining design, digital strategy, and public relations.
- We maintain deep community ties through partnerships with local organizations.
- Our services include custom web development and crisis communications planning.
- We offer tailored marketing strategies for both local and national client needs.
Services
Branding Strategy
MHD Group creates comprehensive branding strategies that define brand identity and market positioning. Our process includes market research, competitor analysis, and messaging development to establish cohesive brand narratives. We help businesses refresh outdated brands or launch new identities with visual systems that resonate across all touchpoints.
Web Design
We design responsive websites that serve as strategic marketing tools. Our approach combines user experience optimization with brand consistency to create engaging digital platforms. Services include custom development, e-commerce solutions, and ongoing maintenance to ensure websites remain effective marketing assets aligned with business goals.
Marketing Campaigns
Our data-driven marketing campaigns integrate traditional and digital channels to maximize reach. We develop targeted strategies using email marketing, social media, media buys, and landing page optimization. The approach focuses on measurable outcomes through analytics and conversion tracking to ensure campaign effectiveness.
Public Relations
MHD Group manages public relations through media outreach, crisis communications, and reputation building. Services include press release distribution, media training, and social media monitoring to maintain positive brand perception. We develop proactive strategies to protect brand equity and manage public narratives.
Packaging Design
Our packaging solutions combine visual appeal with strategic messaging to drive consumer engagement. We create designs that communicate brand values while optimizing shelf impact. The process includes structural design, material selection, and regulatory compliance to ensure packaging meets both aesthetic and functional requirements.
People
Marcia Herrmann
Owner and Creative Director
With over 30 years in the industry, Marcia founded MHD Group in 1987. She leads creative direction while maintaining client relationships. Her expertise spans brand strategy and visual communications.
Maria Carlson
Business Development and Brand Management
Maria specializes in brand positioning and client acquisition. She develops strategic partnerships while ensuring brand consistency across client portfolios. Her background includes market analysis and campaign execution.
Dave Lyghtle
Director of Public Relations
Dave manages media relations and crisis communications. He develops press strategies and trains spokespeople for media interactions. His experience includes political campaign PR and corporate reputation management.
Josh Park
Senior Marketing Director
Josh leads marketing strategy development with expertise in digital campaigns. He oversees analytics and ROI measurement for client programs. His background includes both B2B and consumer marketing.
Gilberto Cisneros
Senior Web Director
Gilberto directs web development projects with 15+ years of technical expertise. He specializes in custom CMS solutions and e-commerce platforms. His work focuses on creating functional websites that align with brand objectives.
Questions
What services does MHD Group offer?
We provide branding, web design, marketing strategy, public relations, packaging design, and digital media services for businesses seeking comprehensive brand solutions.
How long has MHD Group been in business?
MHD Group has delivered marketing solutions since 1987, with over 30 years of experience in branding and strategic communications.
Which areas do you serve?
We primarily serve Modesto, Turlock, Oakdale, Ripon, and Manteca, CA, with clients across California and nationally.
What industries do you work with?
Our experience spans food and beverage, healthcare, education, government, non-profits, and consumer products industries.
How do you approach branding projects?
We begin with brand discovery sessions, followed by strategy development and visual identity creation to ensure cohesive brand systems.
Can you handle digital marketing campaigns?
Yes, we manage email marketing, social media strategy, paid media campaigns, and website optimization for comprehensive digital marketing solutions.
Reviews (4)
Joyce Kelley
Mar 30, 2019
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Honestly, very rarely I write a review with my opinion or experience but now I have the intention to help people who want to be successful in the online business, first you need to know what you want, second how do you want it to look your project and what effect you want to achieve in the market, and thirdly save time and money and hire MHD Group. I am very happy with the results and I would recommend them to anyone trying to build a business website. I am honored to be able to express my deep gratitude for their expertise.
Jayceepop
Dec 30, 2018
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The MHD team continues to deliver the best overall customer experience while providing superior marketing leadership to our company and brand. We highly recommend MHD to any establishment that is looking to take their operation to the next level. Marcia, Josh, Maria & Dave have truly been awesome to work with and we are so excited to continue our partnership for many years to come.
Diana Kline
Oct 28, 2018
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So happy to have found MHD Group! I was looking for web design company in Modesto. Thankfully we met this professional team. These guys really know mobile-friendly design: The best part is how easy it was to communicate with them. Trust me if you want great design and an efficient turnaround, just call Maria from MHD Group!
Ashley Hendrex
Feb 04, 2018
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MHD Group is a fantastic company that will bring your vision to life. Marcia, Maria, Betty and Gill are easy to work with and have made our website and logo projects simple and delightful.
