Business Details
25 Years
experience
Creative Web & Motion Design Solutions for Effective Communication
Founded in 2001, Paragon Design Group Design Group has established itself as a leader in solving complex communication challenges through strategic design and technology. Our team of experts specializes in crafting tailored solutions that enhance client engagement across multiple platforms. With over two decades of experience, we have successfully partnered with hundreds of B2B and B2E organizations to refine their messaging and deliver impactful digital experiences. Our approach combines in-depth audience analysis, visually compelling design, and cutting-edge technology to ensure consistent and effective communication. We offer a comprehensive suite of services including HR communications technology, economic development marketing, alumni engagement strategies, and animated explainer video production. Our commitment to innovation is demonstrated through our ability to seamlessly integrate with internal marketing teams of any size while maintaining strict adherence to deadlines and quality standards.The agency has earned recognition through numerous industry awards, including Telly Awards, Addy Awards, and a Southeast Regional Emmy. Our work spans diverse sectors, from healthcare and education to economic development and technology, consistently delivering solutions that boost revenue and engagement. We pride ourselves on creating feature-rich digital products that simplify complex concepts and drive measurable results. Our client-centric philosophy ensures that every project is approached with transparency, creativity, and a deep understanding of both organizational goals and audience needs.
Services
Web Development
Motion Design
Branding
Creative Strategy
Explainer Videos
UI/UX Design
Economic Development Marketing
Alumni Marketing
Digital Annual Reports
Decision Support Quizzes
Details
- Year established: 2001
Highlights and features
- We have over 20 years of experience integrating with marketing teams of any size.
- We deliver feature-rich, effective web products that increase revenue and engagement.
- Our team creates unconventional marketing collateral that motivates audiences to act.
- We offer access to trusted tech experts with proven deadline-driven solutions.
- Our work has earned industry recognition including Telly Awards and Addy Awards.
What people say
Transparent, painless and fun
Boost revenue and engagement
Dedicated, responsive
Killer package
Exceeded expectations
Services
Web Development
We craft secure, accessible web solutions from dynamic WordPress sites to custom Laravel applications. Our content-first approach ensures clear information architecture that increases engagement and qualified leads. With over 20 years of experience, we deliver feature-rich microsites and robust web platforms that align with both organizational goals and user needs.
Motion Design
Our professional motion design services create custom animated graphics for promotional and educational videos. We produce explainer videos that clarify complex concepts, HR videos that enhance employee engagement, and marketing videos optimized for social sharing. Our work has earned industry recognition including Telly Awards for creative excellence.
Branding
We develop consistent brand identities that create memorable impressions across all touchpoints. Our services include brand therapy sessions, logo design, and marketing collateral creation. We specialize in creating cohesive visual systems that effectively communicate organizational values and differentiate clients in competitive markets.
Creative Strategy
We develop implementation plans that maximize resource efficiency through audience research and goal alignment. Our strategic approach combines creative problem-solving with measurable outcomes, helping clients achieve their communication objectives through innovative solutions tailored to their specific industry needs.
Explainer Videos
We produce custom animated explainer videos that simplify complex information for diverse audiences. Our services include product explainers for startups, educational videos for training purposes, and non-profit explainers that raise awareness about important causes. Each video combines strategic storytelling with engaging visual metaphors to maximize impact.
People
Susan Isaacs
Principal / Managing Partner
With over 20 years in creative leadership, Susan directs Paragon Design Group Design Group's strategic vision and client partnerships, combining business acumen with design expertise to deliver impactful communication solutions.
Phil Joyner
Principal / Chief Technical Officer
As CTO, Phil leads technical innovation at Paragon Design Group Design Group, ensuring seamless integration of cutting-edge technology with creative solutions while maintaining strict adherence to security and accessibility standards.
Andrew Davies
Principal / Creative Director
Andrew oversees all creative output at Paragon Design Group Design Group, bringing strategic vision to visual storytelling and ensuring every project maintains the highest standards of design excellence.
Aline Lopes
Project Manager
Aline coordinates project execution across departments, ensuring timely delivery of high-quality solutions while maintaining clear communication between clients and production teams.
James Donaldson
Lead Designer
James leads the design team in creating visually compelling solutions, specializing in translating complex information into intuitive user interfaces that enhance audience engagement.
Questions
What industries do you specialize in?
We work with B2B and B2E clients across healthcare, education, economic development, technology, and non-profit sectors, creating tailored communication solutions for each industry's unique needs.
How do you ensure project deadlines are met?
Our proven project management approach combines dedicated team integration, proactive scheduling, and thorough quality assurance processes to consistently deliver projects on time.
What sets your explainer videos apart?
Our explainer videos combine strategic storytelling with custom motion graphics, ensuring complex concepts are communicated clearly while maintaining audience engagement through visual metaphors.
Do you offer ongoing website maintenance?
Yes, we provide post-launch support including minor updates, technical maintenance, and performance optimization to ensure your digital assets remain effective over time.
How do you approach branding projects?
We begin with brand therapy sessions to understand organizational identity, followed by strategic logo development and comprehensive marketing collateral creation that maintains consistent brand messaging.
Can you work with our existing marketing team?
We specialize in seamlessly integrating with internal marketing teams of any size, functioning as an extension of your department while maintaining clear communication and collaboration.
