Business Details
23 Years
experience
Your Trusted Digital Marketing Partner in Vancouver
BSTRO is a digital agency that combines big-agency impact with small-agency agility. With two decades of experience, we specialize in creating marketing strategies that enhance brand visibility, improve communication, and drive sales growth. Our approach focuses on data-driven insights, consistent cross-channel messaging, and scalable solutions tailored to both B2B and B2C clients. We prioritize client collaboration, meeting challenges with innovative thinking while maintaining strict adherence to deadlines and measurable outcomes. Our team's diverse backgrounds and global perspectives enable us to deliver culturally relevant solutions that resonate with diverse audiences worldwide. 
Services
Strategy
Design
Websites
Content Marketing
Online Advertising
Details
- Year established: 2003
Highlights and features
- We deliver measurable results with 20 years of digital marketing expertise
- Our client retention rate exceeds 90% through proven performance
- We combine global perspectives with 10 languages spoken by our team
- We guarantee deadline compliance with no excuses policy
- We create scalable solutions that grow with your business needs
Associations and certifications
- WEC-certified
- LGBTQ-owned
- Green Agency
What people say
Transformational results
Exceptional creativity
Strategic expertise
Timely delivery
Client-focused approach
Services
Digital Marketing Strategy
We develop comprehensive digital marketing strategies that align with business objectives and market trends. Our approach combines audience research, competitive analysis, and performance metrics to create actionable plans. Clients benefit from customized roadmaps that optimize marketing spend and maximize ROI through integrated digital campaigns.
Brand Development
Our brand development services create cohesive brand identities that resonate with target audiences. We focus on positioning, messaging, and visual identity to establish strong market presence. Clients receive strategic brand guidelines and implementation support that ensure consistency across all touchpoints and channels.
Website Design
We create responsive, user-centric websites that combine aesthetic appeal with technical functionality. Our designs prioritize conversion optimization and seamless user experiences across devices. Clients receive custom solutions tailored to their business needs with ongoing maintenance support.
Content Marketing
Our content marketing services include strategy development, creation, and distribution of valuable content. We produce engaging blog posts, social media content, and email campaigns that build brand authority and drive customer engagement through educational and informative material.
Online Advertising
We manage performance-driven online advertising campaigns across search, social, and display platforms. Our data-driven approach optimizes ad spend for maximum ROI. Clients benefit from strategic campaign planning, creative development, and continuous performance optimization.
People
Jill Tracy
Founder, CEO and CCO
Jill leads BSTRO's creative and strategic vision with 20+ years in digital marketing. She specializes in brand transformation and has guided numerous startups to market leadership positions through innovative strategies.
Stephanie Todd
VP Marketing & Accounts
Stephanie oversees client relationships and marketing strategy execution. With expertise in account management and campaign optimization, she ensures clients achieve measurable results through BSTRO's comprehensive digital solutions.
Melinda Phillips Zumski
Chief Financial Officer
Melinda manages BSTRO's financial operations and budgeting. She brings strategic financial leadership to ensure the company's growth while maintaining fiscal responsibility and operational efficiency.
Kevin Chan
VP Technology
Kevin leads technical strategy and digital solution development. He specializes in website architecture and technology integration, ensuring clients receive cutting-edge solutions that meet evolving digital demands.
Mackenzie Dunham
Project Manager
Mackenzie coordinates project execution across teams, ensuring timely delivery of high-quality work. She serves as client liaison and process optimizer, maintaining BSTRO's strict deadline compliance standards.
Questions
What industries does BSTRO specialize in?
We work with both B2B and B2C clients across diverse sectors including health & wellness, technology, consumer goods, and nonprofit organizations.
How does BSTRO measure campaign success?
We use data-driven metrics aligned with your business goals, including conversion rates, engagement metrics, ROI analysis, and brand awareness indicators.
Can BSTRO handle international marketing campaigns?
Yes, our multilingual team with global experience creates culturally relevant campaigns that resonate across different markets and regions.
What's BSTRO's approach to client collaboration?
We maintain transparent communication through regular updates, collaborative planning sessions, and shared project management tools for real-time visibility.
How does BSTRO stay current with digital trends?
Our team participates in ongoing professional development and industry research to implement emerging technologies and best practices in all client work.
What makes BSTRO different from other agencies?
We combine 20+ years of expertise with agile execution, offering personalized service without compromising on strategic depth or creative quality.
