Business Details
19 Years
experience
Your Digital Marketing & Web Design Partner
At Blue Compass, we specialize in delivering data-driven digital marketing and web design solutions that empower businesses to thrive in the online landscape. Founded in 2007, our agency combines expertise in search engine optimization, custom website development, and strategic digital campaigns to help clients achieve measurable growth. Our team of certified professionals stays ahead of industry trends, offering tailored services such as SEO audits, content management systems, and social media marketing. We prioritize client collaboration, ensuring every solution aligns with unique business goals while maintaining a strong focus on user experience and technical excellence.With a proven track record of success, including a 48% average increase in organic traffic for clients post-launch, we remain committed to innovation and continuous learning. Our culture of positivity and teamwork drives our ability to deliver fresh perspectives and cutting-edge strategies that keep clients competitive in a rapidly evolving digital world.
Services
Web Design & Development
Search Engine Optimization
Digital Marketing Strategy
Content Management Systems
SEO Audits
Digital Training Workshops
Social Media Marketing
Google Analytics 4 Training
Details
- Year established: 2007
Highlights and features
- We offer 15+ years of experience in SEO-first digital marketing strategies
- Our certified Google Partner team delivers proven search engine optimization results
- Custom web development combines UX design with technical SEO excellence
- We guarantee measurable outcomes with a 48% average organic traffic increase post-launch
- Client-focused approach with personalized digital marketing training programs
Associations and certifications
- Google Partner
What people say
Effective SEO strategies
Excellent communication
Creative web design
Proven results
Knowledgeable team
Services
Web Design & Development
We craft custom websites that combine responsive design with SEO optimization to maximize online visibility. Our development process focuses on user experience, technical performance, and conversion-driven layouts. With a proven track record of achieving 48% average organic traffic increases post-launch, our team delivers websites that grow with your business while maintaining brand consistency across all digital touchpoints.
Search Engine Optimization
Our SEO-first approach improves organic search rankings through technical optimization, content strategy, and data-driven analysis. Certified Google Partners implement proven tactics that adapt to algorithm changes and AI advancements. We provide comprehensive audits, competitor analysis, and ongoing optimization to help businesses maintain top search positions while increasing qualified website traffic and conversion opportunities.
Digital Marketing Training
We offer customized training programs covering SEO, social media, Google Analytics 4, and AI integration in digital marketing. Our U of Blue workshops and Compass Con conferences provide actionable insights for businesses of all sizes. With both in-person sessions at our West Des Moines facility and on-site training options, we help teams develop practical skills to implement effective digital strategies independently.
Content Management Systems
We develop customized content management systems that empower clients to maintain and update their digital assets efficiently. Our solutions include branded intranet platforms, SEO-friendly CMS implementations, and integrated digital ecosystems. By combining user-friendly interfaces with technical SEO requirements, we create scalable systems that support long-term content strategies while ensuring optimal website performance.
Social Media Marketing
Our award-winning social media team creates platform-specific strategies to enhance brand visibility and engagement. We develop content calendars, manage advertising campaigns, and provide analytics-driven optimizations across major social channels. With certifications in LinkedIn, Meta, and Google Business Profile management, we help businesses leverage social media for lead generation, customer retention, and market research.
People
Drew Harden
Co-Founder & Leadership Expert
Co-founder of Blue Compass with 15+ years in digital marketing. Published author on servant leadership and entrepreneurial development. Specializes in company culture training and strategic growth initiatives. Leads leadership workshops for business owners and executives.
Cary Coppola
Co-Founder
Co-founder instrumental in growing Blue Compass from a startup to a 30-person agency. Focuses on technical SEO innovations and digital strategy development. Key contributor to the agency's Google Partner certifications and training programs. Maintains hands-on involvement in client strategy sessions.
Questions
What digital marketing services do you offer?
We provide SEO, web design, content management systems, social media marketing, digital training workshops, and comprehensive marketing strategy development tailored to business needs.
How do you approach SEO differently?
Our SEO-first methodology integrates technical optimization with content strategy from project inception. We focus on long-term results through algorithm adaptation and data-driven content creation.
Do you offer training programs for marketing teams?
Yes, our U of Blue workshops and Compass Con conferences cover SEO, social media, Google Analytics 4, and AI integration. We also provide customized on-site training sessions.
Where are your services available?
While based in West Des Moines, we serve clients nationwide through virtual consultations and on-site services at our conference center or client locations.
What makes your web design unique?
We combine responsive design principles with technical SEO requirements to create websites that grow with your business while maintaining optimal performance and user experience.
How do you measure marketing success?
We use data analytics and regular performance audits to track key metrics like organic traffic growth, conversion rates, and ROI on digital campaigns.
Videos
Reviews (5)
Michael Brauer
Jun 11, 2022
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We already knew about Blue Compass' expertise in the digital world, but what we didn't expect was the unparalleled levels of professionalism and responsiveness they also deliver. They've become a vital asset to our organization.
Lisa Fitzgerald
Feb 05, 2022
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I had the privilege of working with the crew at Blue Compass for over 10 years. Their CMS is simple to navigate and very intuitive. But the best part about working with Blue Compass is the people. Drew and Cary have assembled a team of talented professionals who are know-it-alls in a very good way. I wouldn't hesitate to recommend Blue Compass for website development or digital marketing.
EveryStep Care & Support Services
Feb 27, 2019
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We worked with the team at Blue Compass to help create our new website. Their team is extremely knowledgeable and talented, and they are constantly educating themselves on the latest trends in the industry. Since our website launch, we have received nothing but positive feedback! We are extremely happy with our choice and look forward to a continued relationship with the Blue Compass team.
Grace Rogers
Feb 08, 2019
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I recently attended the U of Blue session on SEO that was run by Blue Compass, and can't say enough about how awesome it was. They were willing to answer questions and break things down enough so a beginner could understand and plan to improve their own website. Highly recommended!
Alison Dix
May 06, 2018
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I recommend Blue Compass as I attended their Video Marketing session. They were used our time well, both presenters were interesting, very well prepared and gave real life applications for examples. I am so glad I attended and feel it was well worth attending, as I learned actual information to help us upgrade our marketing efforts.