Business Details
16 Years
experience
Strategic Marketing Solutions for Business Growth
We empower organizations to grow through strategic, creative, and data-driven marketing. As a full-service agency, we operate as a true extension of our clients teams, offering specialized expertise across branding, digital advertising, content creation, and campaign management. Our mission is to deliver marketing that not only looks great but drives measurable results. With a team of specialists across every discipline, we position brands to stand out and scale.Founded in 2010, our agency combines creativity with purpose, integrity with transparency, and collaboration with accountability. We act as strategic partners, delivering high-impact results at a fraction of the cost of an in-house team. Our approach starts with understanding end users, crafting strategies that resonate, engage, and convert. From brand identity to digital campaigns, we focus on solutions that elevate businesses and foster sustained growth.
Services
Brand Identity
Website Design
Google Ads
Social Media
Photography
Videography
Print Services
Search Optimization
Details
- Year established: 2010
Highlights and features
- We combine creativity with data-driven strategies for measurable outcomes.
- Our team offers 15+ years of experience in digital transformation and branding.
- We provide fractional expertise at a fraction of in-house costs.
- Our client-centric approach focuses on long-term partnerships and accountability.
- We deliver tailored solutions across branding, advertising, and campaign management.
What people say
Measurable results
Creative excellence
Strategic partners
Tailored solutions
Professional team
Services
Brand Identity
We create cohesive brand identities that establish visual consistency and emotional connections. Our services include logo design, color palette development, and brand messaging tailored to resonate with target audiences. By aligning brand strategy with business goals, we help companies differentiate themselves in competitive markets.
Website Design
Our custom websites combine functionality with aesthetic appeal to enhance user experience and drive conversions. We focus on responsive design, intuitive navigation, and SEO-friendly architecture. Each site is built to reflect brand identity while meeting specific business objectives through strategic content placement and interactive elements.
Google Ads Management
We develop data-driven Google Ads campaigns that maximize return on ad spend. Our approach includes keyword research, ad copywriting, and continuous performance optimization. By targeting high-intent audiences and refining campaign parameters, we help businesses achieve top search visibility and generate qualified leads.
Videography
Our video services capture brand stories through cinematic storytelling and strategic messaging. We handle end-to-end production including concept development, filming, and post-production editing. From promotional content to social media shorts, our videos engage audiences and enhance digital marketing efforts across platforms.
Social Media Management
We create and execute social media strategies that build brand awareness and foster audience engagement. Our services include content calendar planning, community management, and analytics reporting. By leveraging platform-specific features and audience insights, we drive meaningful interactions that support business growth objectives.
People
Nick Nydegger
Founder, CEO
Nick founded TargetMarket in 2010 after a career at Fox in Los Angeles. He has built the agency into a leading marketing partner across the Southeast, overseeing operations and strategic direction while maintaining industry leadership through community involvement.
Jackie Foster
Director of Operations
Jackie leads operations with expertise from NBCUniversal accounts and a background in journalism. She manages client relationships and team coordination, balancing MBA studies with board service for the Lowcountry Autism Foundation while driving operational efficiency.
Patrick Brickman
Creative Director
An award-winning designer and photographer, Patrick brings 15+ years of creative leadership. His work spans from Charleston Home + Design Magazine to brand development projects, combining artistic vision with strategic execution to deliver visually compelling marketing solutions.
Joshua Page
Director of Video Production
Joshua leads video initiatives with a focus on storytelling and immersive content. His strategic approach to visual narratives enhances brand messaging, supported by a passion for cinematic techniques that translate into engaging marketing campaigns.
Jen Hiotis
Senior Paid Ads Manager
Jen specializes in search engine marketing with 13+ years of experience managing Google Ads programs. She optimizes campaigns across industries, leveraging analytical skills to improve ROI while staying ahead of digital marketing trends and algorithm changes.
Questions
What industries do you specialize in?
We work with clients across healthcare, senior living, home services, nonprofits, and professional services, adapting our expertise to meet industry-specific challenges and opportunities.
How do you measure campaign success?
We track key performance indicators like ROI, conversion rates, and engagement metrics through transparent reporting, aligning results with your business objectives and adjusting strategies for continuous improvement.
Can you handle both branding and digital marketing?
Yes, we offer comprehensive services from brand identity development to digital campaign execution, ensuring cohesive strategies that strengthen brand presence across all marketing channels.
Do you work with national or local businesses?
We serve both local Charleston clients and national brands, with expertise in regional market expansion and strategies tailored to different geographic audiences and business sizes.
What's your approach to creative development?
We combine human-centered storytelling with data insights to create authentic content that resonates with target audiences, focusing on emotional connections that drive brand loyalty and business growth.
How do you start a new client engagement?
We begin with a discovery call to understand your goals, challenges, and target audience, followed by a customized strategy proposal outlining specific tactics, timelines, and expected outcomes.
Reviews (6)
Courtney Workman
May 28, 2022
Report
TargetMarket for the win again! Ashleigh caught our website up with all the new changes our business has underwent at lightning speed and was very responsive to my questions and input. Thank you!
Sherry Wilson
Nov 23, 2021
Report
We've worked with TargetMarket for almost 10 years. They always give amazing results at a reasonable price. The staff and support teams are responsive and fun. They are also patient and kind if you are older or non-technical.
Eddie O'Neill
Jul 31, 2021
Report
I have been working with Target Market for more than 6 years. From the beginning they worked closely with me and my team to better understand our business and those we are trying to reach. They crafted effective campaigns and continually monitor them to make sure I'm maximizing my ROI. They've been a big part of our success. I highly recommend them if your trying to grow market share. - Eddie O'Neill, Owner - Coastlend Mortgage
Morgan Hurley
Jul 30, 2021
Report
We worked with Target Market for quite some time and always enjoyed working with them. We ended up needing to hire someone full time and the only reason we ended up leaving them. Our marketing manager at TM was Maddy and she always went above and beyond for us and had great communication skills. We still use them from time to time when our team is at capacity. Great company all around. Definitely recommend.
Dan Johnson
Jul 24, 2021
Report
It has been a great experience working with TargetMarket on our website, blog, and everything else marketing related. They have taken the time to get to know our business and that has made content creation a seamless process. Everyone at TargetMarket has been creative, responsive, and easy to work with.!
Amy Germann
Jul 22, 2021
Report
We have kept our website, blog and social media current and refreshed since we started working with TargetMarket. When changes are needed, they assist us in making them seamless and timely. We enjoy working with TargetMarket.
