Business Details
Expert Packaging Design Solutions in Portland
HankInk is a Portland, Oregon-based graphic design firm dedicated to delivering impactful design solutions for packaging and print. Founded by industry veteran Hank Schmidt, our team combines over 35 years of expertise in packaging design, brand identity development, and print production. We specialize in creating retail-driven packaging solutions that enhance brand visibility and drive sales growth. Our comprehensive services include structural design consultation, packaging graphics, print file preparation, and compliance with labeling regulations. With a proven track record in both domestic and international markets, we provide end-to-end support from concept development to quality-controlled production. Our commitment to design excellence is complemented by in-depth knowledge of packaging materials, printing processes, and market-specific requirements.As a full-service design partner, we help businesses establish cohesive brand identities across packaging, point-of-purchase displays, and marketing collateral. Our technical proficiency extends to copywriting, photography art direction, and multi-material packaging solutions tailored to diverse product categories. By maintaining rigorous quality standards and staying current with industry innovations, we ensure our clients receive designs that are both visually compelling and commercially effective. HankInk remains dedicated to advancing its reputation as a trusted resource for packaging design expertise in the Pacific Northwest and beyond.
Services
Packaging Design
Brand Mark Development
Structural Design
Print Production
Label Compliance
Highlights and features
- We offer over 35 years of specialized packaging design expertise
- Our team provides structural design consultation and material selection
- We ensure compliance with state and federal packaging regulations
- We offer end-to-end print production and quality control services
- Our designs consistently deliver measurable retail sales improvements
Services
Packaging Design
Our packaging design service develops visually compelling consumer packaging solutions that enhance brand recognition and drive retail sales. We create structural designs, graphics, and print specifications tailored to product requirements while ensuring compliance with labeling regulations. Our expertise spans folding cartons, multi-material packaging, and specialized display solutions for diverse market segments.
Brand Identity
We build cohesive brand identities through trademark graphics and integrated design systems that maintain consistency across all packaging and marketing materials. Our approach combines strategic brand mark development with comprehensive style guides to ensure unified visual communication across multiple platforms and product lines.
Print Production
Our print production service manages the complete manufacturing process for packaging materials, including file preparation, supplier sourcing, and quality control. We provide press-ready files for domestic and offshore printers while maintaining strict adherence to technical specifications and production timelines for both short-run and large-scale print projects.
Regulatory Compliance
We ensure packaging designs meet all state and federal labeling requirements through expert consultation on regulatory standards. Our service includes material safety data sheet integration, warning label placement, and compliance verification for consumer products across different jurisdictions and market territories.
Structural Design
Our structural design service creates functional packaging solutions optimized for product protection, display effectiveness, and consumer convenience. We develop detailed specifications for folding cartons, header cards, and complex multi-component packaging systems while considering manufacturing feasibility and cost-efficiency parameters.
People
Hank Schmidt
President and Founder
Hank Schmidt is a packaging design expert with over 35 years of experience creating retail-effective solutions. A School of Visual Arts graduate, he has specialized in packaging structures, print advertising, and brand integration across multiple industries while maintaining technical expertise in production processes and regulatory standards.
Questions
What packaging design services do you offer?
We provide complete packaging design including structural concepts, graphics development, and regulatory compliance. Our services cover folding cartons, multi-material packaging, and point-of-purchase displays tailored to your product requirements.
Do you handle packaging production oversight?
Yes, we manage the complete print production process including file preparation, supplier sourcing, and quality control for both domestic and international manufacturing partners.
Can you help with packaging compliance requirements?
We ensure all designs meet state and federal labeling regulations, including material safety data integration and jurisdiction-specific warning label requirements for consumer products.
What brand identity services do you provide?
Our brand identity services include trademark graphics development, style guide creation, and consistent visual system implementation across packaging and marketing materials.
How do you ensure packaging design effectiveness?
We combine creative design with market research and technical expertise to create packaging solutions that enhance brand recognition and drive measurable retail sales improvements.
