Business Details
Your Trusted Partner for Strategic Marketing Solutions
Founded on the belief that marketing should be useful and generous, Relevant Media Solutions helps small businesses and non-profits grow through strategic storytelling. Our owner, Joe Woolworth, brings over a decade of creative leadership experience from both the non-profit and ministry sectors to craft websites and marketing strategies that reflect clients' core values. We specialize in transforming organizational 'why' into compelling narratives that build lasting customer relationships. Our proven three-phase process combines strategic planning, custom website design, and data-driven improvements to create digital presences that drive measurable growth.With deep roots in the Triangle area, we combine technical expertise with personal service, ensuring every client receives direct attention from our owner-operator. Our work speaks for itself through client success stories and testimonials that highlight our commitment to detail, responsiveness, and business growth outcomes.
Services
Website Strategy
Website Design
Social Media Management
Branding
Ongoing Improvements
Storytelling Marketing
Highlights and features
- Owner-operator model ensures direct access to lead strategist
- Combines 8+ years non-profit creative leadership with 10+ years ministry experience
- Proven three-phase process for strategic website development
- Specializes in Storybrand-aligned messaging frameworks
- Focus on long-term client relationships over transactional projects
What people say
Beyond attentive to every detail
Great ideas and responsive
Patient and understanding
Pleased with website outcome
Willing to pay more for quality
Services
Website Strategy
Develop comprehensive digital strategies that align with business goals and customer needs. Our two-week planning process creates foundations for effective websites that drive growth through purposeful design and messaging frameworks that reflect organizational values.
Website Design
Create custom websites that combine visual appeal with functional effectiveness. Our four-week design process produces user-friendly platforms that clearly communicate business value propositions while optimizing for search engines and conversion performance metrics.
Social Media Management
Implement strategic social media campaigns with scheduled content that engages audiences and drives traffic. Our management services focus on building brand authority through consistent messaging across platforms while maintaining authentic connections with target audiences.
Branding
Develop cohesive brand identities that communicate core values through visual elements and messaging. Our branding process creates memorable logos and consistent brand applications that help businesses stand out while maintaining authentic connections with their target audiences.
Ongoing Improvements
Provide continuous optimization through data-driven updates and performance monitoring. Our maintenance services ensure websites remain effective marketing tools by implementing regular improvements based on analytics insights and evolving business needs.
People
Joe Woolworth
Owner/Operator
Creative leader with 8 years as Executive Creative Director at a Triangle non-profit and 10 years in ministry. Combines technical expertise with storytelling mastery to help businesses grow through authentic marketing strategies and effective digital presences.
Questions
What types of businesses do you work with?
We specialize in serving small to medium-sized businesses and non-profits looking to grow through strategic digital marketing and website development.
How long does the website design process take?
Our standard process takes 6-8 weeks, including 2 weeks of strategy development and 4-6 weeks for design and implementation.
Do you serve clients outside North Carolina?
While based in Cary, we work with clients nationwide through virtual collaboration tools while maintaining our focus on personalized service.
What makes your approach different?
We combine Storybrand methodology with data-driven strategies to create marketing that's both authentic and effective, focusing on long-term business growth.
How do you measure success?
We track website performance metrics and business growth indicators, making data-informed improvements to ensure marketing efforts deliver tangible results.
Reviews (4)
Jeff Smith
Jan 10, 2020
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I contracted Joe and Relevant Media Solutions about 3 weeks ago. For a very fair price - I would have paid more - I got a much needed face lift for my website AND a new logo. We met twice in person, once to go over my requirements and once more to review work in progress. Joe implemented everything I wanted - and he was also sure to confirm he knew what I wanted. He took notes, and he delivered what he said he would - with no hassle or drama. If you're looking for help with your business or personal brand and/or website - I would definitely recommend Relevant Media Solutions.
Jerry Davis
Oct 11, 2019
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Joe is a great guy. Has great ideas and pays close attention to detail. Very accessible and responsive to emails and calls.
Ryan Medlin
Aug 29, 2019
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Joe carefully asked me questions that honed in on the passions I had for my business and helped turn my vision into a reality. He was patient and very understandable during the whole process and he went above and beyond in everything that he did. If you want someone to turn your story and vision into a reality, this is the guy to do it. He will get any of my future business from here on out.
Nicholas Rhodes
Aug 29, 2019
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We have used Joe for our web needs for a couple of years now. He most recently built a new website for us. We could not be more pleased with how the website turned out and the entire process to get where we are now.
