Business Details
19 Years
experience
Your Trusted Partner for Digital Design & Branding Solutions
on design is a digital design firm based in New York City that specializes in creating smart, well-written, and beautifully designed solutions for non-profit organizations, corporate clients, and small entrepreneurs. Founded on the principle of empowering good people through design, we have spent over 15 years conceptualizing and producing top-notch branding, packaging, and web solutions. Our team of passionate designers brings deep expertise in visual storytelling, combining creativity with strategic thinking to strengthen client identities and advance missions. We pride ourselves on understanding the unique DNA and values of each organization we work with, ensuring every project reflects their distinct purpose. Our portfolio includes collaborations with esteemed institutions like the Rockefeller Brothers Fund and innovative brands such as Schmackarys, demonstrating our versatility across sectors.With a focus on long-term partnerships, we deliver tailored solutions that drive social impact and business growth. Our commitment to excellence is evident in our meticulous attention to detail, from initial concept to final execution. Located at 122 Second Avenue, Suite 3, we serve clients locally and nationally, blending technical proficiency with artistic vision. As a certified woman-owned business, we champion diversity and inclusion in all aspects of our work. Whether revitalizing a brand or launching a new digital platform, on design remains dedicated to crafting meaningful, mission-driven projects that resonate with audiences.
Services
Digital Design
Branding
Packaging Solutions
Web Development
Marketing Materials
Details
- Year established: 2007
Highlights and features
- We have over 15 years of experience in mission-driven design for diverse clients.
- Our team combines technical expertise with creative storytelling for tailored solutions.
- We prioritize understanding client values to create authentic brand identities.
- Our portfolio includes award-winning projects for renowned institutions and startups.
- We offer end-to-end services from concept development to final execution.
What people say
Mission-driven work
Visually compelling
Understand client values
Award-winning projects
Long-term partnerships
Services
Digital Design
We create responsive, user-centric digital experiences that align with client missions. Our process combines strategic planning, UX/UI expertise, and visual storytelling to build websites that engage audiences and drive results. From concept to launch, we ensure technical excellence and brand consistency across all digital touchpoints.
Branding
Our branding services develop cohesive visual identities that reflect organizational values and resonate with target audiences. We conduct in-depth research to understand market positioning, then craft logos, typography, color systems, and brand guidelines that establish lasting recognition and trust across all communication channels.
Packaging Solutions
We design innovative packaging that tells brand stories while meeting functional requirements. Our approach balances aesthetics, sustainability, and shelf impact through custom structural design, material selection, and print production oversight for consumer products across multiple industries.
Web Development
Our development team builds custom websites using modern technologies that prioritize performance and scalability. We implement intuitive content management systems, optimize for mobile responsiveness, and integrate analytics tools to create digital platforms that support long-term organizational growth and user engagement.
Marketing Materials
We produce print and digital marketing assets that amplify brand messaging across campaigns. Our services include collateral design, social media graphics, email templates, and advertising materials that maintain visual consistency while driving specific marketing objectives through targeted visual communication.
People
Cam Den Uyl
Designer
Pop culture enthusiast and cat lover with expertise in creating visually compelling digital experiences. Specializes in translating brand narratives into engaging visual designs for both nonprofit and corporate clients.
Julie Kang
Senior Designer
Nature lover and Lakers fan with extensive experience in branding and packaging solutions. Focuses on creating strategic visual systems that enhance brand recognition and market differentiation for diverse clients.
Nia Cayaban
Senior Designer
Sci-fi and fantasy nerd with a passion for illustration and storytelling. Specializes in developing creative concepts that balance artistic expression with business objectives across print and digital media.
Okey Nestor
Founder & Creative Director
Baseball enthusiast and culture hound leading the creative vision of on design. With over 15 years in the industry, he focuses on strategic brand development and fostering client relationships that drive meaningful social impact.
Questions
What industries do you specialize in?
We work with non-profits, cultural institutions, consumer brands, and startups, bringing expertise in mission-driven design across sectors.
How do you approach branding projects?
We start by understanding organizational values and market positioning, then create cohesive visual identities that resonate with target audiences through research-driven design.
Do you handle both digital and print design?
Yes, we offer comprehensive services spanning web development, packaging solutions, and marketing materials across all media types.
What's your project timeline typically?
Timelines vary by scope but average 8-12 weeks for branding projects and 12-16 weeks for website development, with clear milestones and regular communication.
Are you a certified woman-owned business?
Yes, on design is certified as a woman-owned business enterprise through the WBENC certification program.
